Thursday, January 3, 2008

2008 and ready to recruit

It is 2008 and talk about jumping right in to recruiting and marketing for my job. Being the recruiting manager for a financial services firm is highly demanding but one that I believe in 100%. I hope that I can get the word out more and a goal of mine on a professional level is to be a stronger presence in various groups around the Salt Lake valley in Utah and exude a more professional demeanor.

With the housing market going crazy, gas prices rising, child care costs exorbitant, I can see the strong need for a career that is not only flexible but stable as well. That is the type of position I am hiring for but what confuses me is why more women in Utah do not take advantage of the career, or any career for that matter. True, there are larger families in Utah, but would that not mean that more money would be needed to save up for college costs? Wouldn't disability be that much more important for the bread-winner of the family? I mean, what would happen if that person gets hurt and is no longer able to work?

I realize that many women want to stay home with their children, but a financial services professional allows for that as well. I have joined the few women's groups available in Utah and even those are not as full as one would expect. Women have a natural market which would be marketing to other women and assisting them in securing their own financial future outside of the shadows of their spouse's. Yet, I do not see it happening like I feel it should.

Yes, my 2008 goal is to understand and hopefully change that quandary. I want to reach out to the career changers, the college graduates, the current financial representatives and share with them the successful story of the company I work for. The company, by the way, is Intermountain Financial Group/MassMutual (www.intermountainfinancialgroup.com). I know I will do it, I just hope it is sooner than later.

No comments: